Plain-text versions of emails are important fallbacks for when HTML can't be displayed. It's important to review the automatically generated text version from your ESP and customize it to be simple and easy to consume. Use Parcel to generate and edit text-versions of your emails easily.
Learn how ESPs may change your email templates at send time and how to review these changes using your Parcel import address and version control. Discover what changes your ESP has made to your email file and how to ensure your emails pass accessibility checks after sending.
Learn how to test emails with a screen reader and develop a better understanding of the experience some of your subscribers may have. This article provides a step-by-step guide to using a screen reader, testing your emails, and incorporating screen reader testing into your regular workflow.
In this guide, we review how creators can expedite getting stakeholder approval with great organization and Parcel features!
Looking to improve the visual impact of your email marketing campaigns? In this guide, we review image formats that can be used in email marketing. From JPEG and PNG to GIF and SVG, we explore the benefits and drawbacks of each format, as well as best practices for optimizing image sizes and ensuring compatibility across different email clients.
Learn how to code and optimize emails for dark mode and improve the user experience of your email marketing campaigns. Discover key techniques and tips to ensure your emails look great in dark mode, and reach a wider audience on various devices.
This guide provides a primer to using relative units in emails which helps create a responsive design that adapts to different devices, screen sizes, and user preferences.
Emails that scrape data from the web are emails from the future. Save time on copying and pasting, by fetching existing information from an already-live website!
Create an email that updates content automatically, by fetching an RSS feed! In this example we'll build an email featuring two articles pulled in from a blog.
Fetch external data into an email template easily. Perfect for localizing email copy across multiple languages or pulling in information such as product list.
Parcel isn't exclusive to email developers. It's robust features such as Inbox Previews, multi-device previewing, and split window editing allow Email Designers to also scale their email campaign creation.
Parcel is built for email developers specifically. Read our guide which outlines how developers can create, validate, and QA their emails at scale with Parcel.
Parcel isn't just built for developers. Email and lifecycle marketers alike can use Parcel to launch their email campaigns at scale using key features such as Inbox Previews, Inspect and Focus mode, and review the performance of them with Analytics.
There are over 7 ways to import emails into Parcel. Here's your guide to all of them.
How to create a component in Parcel with various use cases including email footers, scraping web pages, and buttons.
How to create a snippet in Parcel with various use cases including buttons, columns, and ghost tables.